Even small businesses find Twitter useful. For example, Mary F. Jenn, of True Massage and Wellness in San Francisco, twitters when masseuses have same-day openings in their schedules and offers discounts. The spa is often fully booked within several hours.
See full story here: http://www.nytimes.com/2009/04/14/technology/internet/14twitter.html?pagewanted=2&_r=1&ref=todayspaper
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